Location Intelligence uses real-world location data (like GPS coordinates) to help advertisers understand where people go, how they move, and how that behavior connects to digital ads. With this powerful insight, you can target smarter, reach the right audience, and...
Targetoo uses spatial data (real-world location information) to help advertisers build smarter audience strategies. With our technology, you can target or retarget users based on where they’ve been—across devices and screens—while staying 100% privacy-compliant....
In today’s omnichannel world, successful advertising requires reaching users at the right time, in the right place, and on the right screen. With geospatial targeting, Targetoo allows advertisers to do just that—seamlessly linking Mobile, DOOH (Digital Out-of-Home),...
Location data doesn’t just help with targeting—it can also power creative personalization, making your ads feel more useful and engaging. With Targetoo, you can use location intelligence to dynamically adapt your ad content, drive more foot traffic, and boost campaign...
When running location-based advertising campaigns, it's not enough to just target an area—you need to ensure that users are actually in that location. That’s where Location Precision Validation comes in. At Targetoo, we validate the quality of location data to ensure...
While targeting by zip code may seem straightforward, many supply partners don't pass zip code information in bid requests, making it unreliable for accurate targeting. To overcome this, coordinates (latitude and longitude) are the preferred method for precise and...
A Geolist is a tool that lets you target specific geographic locations using latitude and longitude coordinates. You can use Geolists in your campaigns to either: Target users in certain offline locations, or Measure visits to those areas, such as store visits or...